The production is very slick on Shawty, the new track from Sam V. The vibe and the melodic idea captures you right from the get-go; and there's a real middle eastern vibe to it. Sam V's strong vocals stand out to me, kicking it off with a memorable hook before ripping into more of a rap vibe in the verse and then bringing it down to a more soulful pre-chorus. This is the sort of sound that would make waves, one that you crank up in the car while rollin' around. I mean, even in one of the hooks you hear "Come Shawty, won't you roll with me".
Shawty has plenty of good fun with some brilliant mixing and production which sounds incredible on either headphones or a good set of speakers. I'm expecting this track to become a hit on the radio - it has everything going for it, keeping it professional with an international quality production while still making sure it has that recognisable Kiwi sound.
Tamaki Makaurau’s fast rising Kuki crooner, Sam V, is fast becoming the poster boy of Pacific R&B.
A far-cry from his days as a teenager singing covers on YouTube, Sam V has become a staple of the current generation of New Zealand music amassing an array of accolades including Back-to-Back Best R&B-Soul Artist awards at the Pacific Music Awards in 2022 and 2023.
Renowned for crafty, poetic songwriting, soulful laced vocals and awe-inspiring stage presence, Sam V has become a mainstay of R&B.