Love It When You Hate Me is the latest single from young Auckland singer Max Earnshaw, who has already received from recognition and radio airplay for his last release, Lonely Love. What we have this time around is a pop/rock number which is incredibly infectious and annoyingly catchy. Although it was recorded with a full band, the way it has been produced is that it is quite possible to imagine that this was recorded just by Max in the studio, with the drums in particular sounding quite programmed. But somehow it all gels together and one wonders what this is like when he plays it live as I can imagine this having a far greater emphasis on the rock, and less on the pop.
It is a summer single which is fresh and exciting, with his vocals well to the fore, in an early 80’s indie style which is quite reminiscent at times of Blur. There is both picked and jangly guitar, a strong bass, and while I would have preferred for the instrumentation to be richer and more rounded, the fairly flat style does work well in this context. It is only just over three minutes long, but there is a feeling that it has been stretched to reach that length with vocal repetitions, but I can pretty much guarantee I am not the target market and I can imagine this going over very well indeed with a young audience. One to keep an ear out for.
Max Earnshaw is a 23-year old New Zealand artist creating a unique blend of Pop and Rock music. Influenced at an early age by bands like Kings Of Leon and Arctic Monkeys, he discovered a love for song crafting. He spent his childhood busking on the streets of Christchurch. Now based in Auckland, Max has released 5 singles with recognition across the NZ charts, Rock Radio and Media. Max absolutely smashes it live across NZ venues alongside rising artists like There's A Tuesday, Harry Parsons, The Raddlers and Geoff Ong.
His new rock single What We Made was recently released on the 21/5/2021 and has been featured on Rock Radio across the country and the U.S and featured on Media like muzic.net, NightOwl Promotions and 59Seconds. What We Made is about walking away from a relationship and everything that was built together, good and bad. This multi-layered song was created during the first 2020 lockdown.
His recent single Stay debuted at #12 on the Hot NZ Singles Chart. He made his radio debut on RNZ, KAOS FM, and Rock stations across the country with his sophomore single Lonely Love. He has made NZ media like The 13th Floor, Muzic.net, and BUZZMUSIC (U.S). His debut video (Temporarily), featured an international collaboration with LA based smoke bomb artist – ‘Skeleton of Colour’. And Max’s latest summer single Love It When You Hate Me had a headline show that was reviewed favourably by The 13th Floor.