Taking a break from his celebrity status in his native Finland, pop-star and previous Finland’s Pop Idol finalist NEEKOH has arrived in Aotearoa New Zealand and has teamed up with Indo-Kiwi pop singer-songwriter and producer theajsound. The fruit of this collaboration, the intriguing, genre-bending Minefield has dropped recently and is definitely in the Under Pressure camp!
There is a wonderful subtlety to the song, which is especially evident in the song structure. The first obvious example of this is the way that theajsound and NEEKOH restrain the number of times they repeat their well-crafted, strong, hooky, anthemic chorus. Lesser acts would have leaned much heavier on that chorus, using it at least a couple more times and driving it home through repetition. But that’s the beauty of Minefield. It doesn’t. You want to hear that chorus more; you’re going to have to hit repeat on the song. It’s a confident, creative, and classy move.
Musically, the track is propelled by a deep, dark bass and dance-floor filling drum track, and liberally peppered with an interesting, delay and filter heavy lead synth line. Throughout the track, a variety of audio dynamics are created through introducing, adding, or removing one or some of these elements. This is especially evident in the first intro and first verse which sees the slow introduction for all of the musical building blocks, then the rapid muting of them to allow NEEKOH’s voice to carry the track. Under this incredibly strong vocal, these musical building blocks are then slowly reintroduced; building towards that gorgeous chorus. Similar restraint is employed again during the second verse; however, new elements create a more hip-pop style to showcase theajsound’s vocal.
This is a track that I was immediately drawn to. From first listen, I was hooked, but still it got stronger and stronger with every listen as the songwriting and structural elements started to make more sense to me. This is a collaboration that definitely works, and one that I hope will continue in the future.
theajsound is an-up-and coming RnB/Pop artist from Auckland.
Indo-Kiwi AJ has been honing his craft as a musician after dating a pianist with a musically inclined family. But music has always run through his veins, with a guitarist father who encouraged his musical development. AJ took that and then went on to study with a theatrical and operatic vocal coach.
With four previously released singles, there is much more to come from this talented up-and-coming artist, with further releases planned for 2020.