21 November 2011 - 0 Comments

Synth pop group Alex The Kid is promoting the release of its new EP Zombies, Time Travel & Big City Living via an interactive MusicHype web page.

Spokesman Dave Thomson says fans and newcomers to the band can choose album artwork themed on an allegiance to 'zombies' or 'steampunks'.  

"When a user shares their fantasy preference,  whether it's eating brains or wearing brass, on social media sites like Facebook and Twitter, they are able to download the EP at no charge," he says. "Users can also engage in further online activities to get steampunk giveaways and bonus downloads."

Released on a steampunk-esque wooden USB drive, Zombies, Time Travel & Big City Living is a tongue-in-cheek exploration of past and present representations of the future in popular culture, set to catchy synth pop with a fresh and quirky sound.  The EP has been mixed and produced by top electronic producer Ryan Beehre of Minuit.

The web page can be accessed on MusicHype.com at http://musichype.com/zombies-vs-steampunks/es-vs-steampunks/  MusicHype is New Zealand's internationally-acclaimed music marketing tool that utilises the social power of the internet to reinvent music consumption.

About Alex the Kid
Alex the Kid -- Dave Thomson (vocals and vocoder), Ben Thomson (guitar and synthesizer), Rene Corbett (drums and percussion) and Benjamin Hughes (bass guitar and bass synthesizer) -- has been performing since 2007.  In 2008 the band released an EP titled Welcome to the Future, which received financial backing from Smokefree and positive reviews.   In 2010 the band partnered with Oamaru steampunk community 'The League of Victorian Imagineers' to create a music video for the single 'Future'. The video has received television air play, over 20,000 YouTube views and attention from steampunk enthusiasts worldwide.

Links
Join the battle and get the EP: musichype.com/zombies-vs-steampunks

Watch Alex the Kid's 'Future' music video: youtu.be/pa5e9COBTb4

Website: http://www.myspace.com/alexthekidnz

Facebook: facebook.com/alexthekids

EP direct download: click here

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