10 March 2021 - 0 Comments
This is LBFRmikey's 4th project release after making traction in mid 2019 with his smash single Don’t Rain On Me, which premiered on Astari YouTube Channel, with the single gaining over 500,000 plays over all platforms. After making a lot of attention in his city with constant shows over 2019. Mikey managed to open for International Artists such as Bladee (Sweden) & Shakewell (US) in Wellington, while also growing his name online working on tracks with US underground artists Slug Christ, Yung Bambi & Kamiyada.
The 25 year old Kiwi (Originally born in London, UK) has a wide range of influences from the likes of Mac Miller, Juice Wrld, Xxxtentacion and Elton John. Through hard hitting diverse flows, to the "stuck in your head for days" catchy melodic hooks, LBFRmikey is definitely making a name for himself not just in New Zealand, (with previous articles from Sniffers for his early single Nosebleed & his 1st ever project the Blind EP) but worldwide! gaining over 10,000 monthly listeners on Spotify in mid 2020 with majority of them being outside of Australasia.
Aim & Fire is the first of many projects that we’ll see from Mikey in 2021 diving into the darker side of his last couple years regarding depression, addiction, self worth and poisonous relationships. The 3-track project is raw with hard hitting vocals speaking on a lot of situations and truths over contagious rhyme schemes. With the sinister strum of guitar & hard hitting drum patterns, Mikey is set to drop a new video for the single Serve It On A Plate which really ties together the message of the song. Starting with opening scenes of Mikey in a elevator being kidnapped by two thugs, the music video is a thriller showcasing the darker side of people. Directed by previous collaborator Dbvisual. Premiering on his new YouTube channel Dbwrld which is to be dropped 10.03.21
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