17 June 2013 - 0 Comments

Aotearoa Reggae All-Stars is made up of 12 of New Zealand's premier reggae artists, including Che Fu, Katchafire, Tomorrow People, Sons of Zion, 1814, Ria Hall, House of Shem, Three Houses Down, Chad Chambers, NRG Rising, Majic and Tasty Brown.

The super-group have collaborated on a remake of the Herbs' classic, Sensitive to a Smile in order to raise money for Maori Child Advocacy organisation, Mana Ririki, whose focus is on the prevention of child abuse through communication and positive parenting.

Led by Rio Panapa (Sons of Zion) and Avina Kelekolio (Tomorrow People), the Aotearoa Reggae All-Stars project is focused on raising awareness towards a violence-free family environment in New Zealand.

"After hearing about all the child abuse cases in NZ, we wanted to do our bit and use our talents to help reach out and create awareness" says Kelekolio.

Sensitive to a Smile is serviced to radio today and goes on sale on Friday, June 21 - in conjunction with a one-hour music special on Maori Television at 9.30pm, Friday June 21.

The project was launched yesterday with a Herald On Sunday interview with Tomorrow People's Avina Kelekolio as well as a story on One News.

Aotearoa Reggae All-Stars remake of the Herbs' classic, Sensitive to a Smile is out on Friday, June 21 and can be pre-ordered from iTunes now.

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