Originally formed in the early 80's around Brothers Nino and Dan Birch, writing evocative alternative spacial songs. They released 3 iconic singles including the legendary Turn of the Century single. Then they took a 35 year break before returning in 2019 with the brand new tenterhook album. More music to come.

For more information check out the muzic.net.nz Profile for Beat Rhythm Fashion

Critical Mass debuted in the Official New Zealand Top 40 Albums on 13 May 2024. It has been in the Top 40 Albums for one week with a highest position of #37. There is one album by Beat Rhythm Fashion in the Top 40 Albums.