11 November 2022 - 0 Comments
One of New Zealand’s most revered Rappers, Blackman, returns to the main stage with a deeply personal release titled Everyday. Highlighting his tight lyrical flow and complemented by the sensational work of Athena, the track is the perfect example of how music from the land of the Long White Cloud stands alongside its distant cousins in the USA.
A member of one of New Zealand’s most prolific Hip-Hop crews Dam Native, he is now pursuing a solo career and reflecting on his decades of experience in the game. Everyday is a perfect example of that legacy as he strides out to achieve greatness. Mixed, mastered and produced by Sydney based Don Sahand, the engineer has manufactured a sound that hits the mark in every single way.
With a career that could have gone either way as Blackman was tempted by the gang culture that surrounded him, Everyday tells his own truths as he strives to be the best version of himself. With Athena providing that perfect balance to the booming vocals of Blackman, the single is authentic, generating the power and the passion to inspire audiences to believe that there is a better life for all of us.
Accompanied by a brilliantly crafted video that moves beyond the average fodder offered up to fans, this is all the proof you need to understand that Blackman is dead serious about how his career will evolve going forward. Slick, professional and featuring both artists in full flight, the visuals in today’s streaming world need to capture the vitality of the music and engage audiences on every level. There is no doubt that Everyday achieves that high mark and will leave his fans begging for more.
From the beating heart of Aotearoa, Blackman’s Mana (spiritual life force) is reaching new heights and Everyday brings all that energy to the fore. Organic, original and inspirational, the brash beats and the magnificence of its ambition will undoubtedly mean that his star will shine brighter than ever. Discover the outstanding work of Blackman and understand that Everyday could be your best day.
“Every day I strive for greatness. Every breath is a way of giving back. For me that is the key.”
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