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Music News - Beat Rhythm Fashion Release 'World View' Single & Video

Beat Rhythm Fashion Release 'World View' Single & Video

12 April 2024 - 0 Comments

Following up their first single from the forthcoming Critical Mass album, Failsafe Records presents the new single World View, a song about perspectives and tolerance in a world of blinkered views and ever diminishing patience and understanding of others.

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The single is accompanied by a music video produced by BRF Singer Nino Birch’s Daughter, Grace.

Critical Mass follows 2019’s Tenterhook album, which was the bands first new material in 35 years. The bands took an indefinite brake after their 1981-82 classic trilogy of 7 inch singles including the now iconic Turn of the Century. (collated on 2007's Bring Real Freedom CD) The band re-emerged in 2019 picking up exactly where they left off as if no time had passed, channeling their “ahead of their time” melodic postpunk/proto-shoegaze/dreampop to a new millennium with class and style.

BRF still pull no punches, take no prisoners, and in an era of watching what you say it comes as a refreshing burst of new air to hear the band in full flight.

The band supported the release of their last album with a highly successful 2019 NZ tour playing to mesmerised audiences, after returned to their bases in the outer reaches of Wellington, Australia and Japan to work on their follow up, the forthcoming Critical Mass album (out in May 2024), delayed somewhat by a world wide pandemic, and accompanying world meltdown.

The band make no concessions in their new work and the first single from the album is as much a statement of intent with No Wonder sees the band in their ‘outside observer position’ contemplating almost 4 decades of changing, but not changing world landscape, delivered encased in BRF’s trademark ethereal, mesmeric, melodic and beautiful music.



Next: Repairs Announce Music Video for 'Lylas'

Prev: Aotearoa country star Steffany Beck shares fiery sophomore EP 'Pillars' + single 'What Would Dolly Do'

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